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Are you working to build a strong purchase pipeline business in the market today? This program is field tested to get a typical loan officer to 5-8 deals a month in less than 120 days. This is a real life program that I use in my actual practice day in and day out.


mastering purchase business

 

CD #1 – The basics of working the purchase market

1. Starting without Realtors (at first).
2. Why do direct prospecting?
3. How to break your fear of Real Estate Agents.
4. Understanding the different types of Realtors.
5. Don't go for the big boys, focus on the medium guys.
6. Staying on top of your business.
7. Developing a database and plan of action.

CD #2 - How to get business in less than 2 weeks

1. The great untapped market: Active Listings
2. The door versus Phone.
3. Mailers are good but not great.
4. Expired Listings
5. Why FSBO's are a waste of time (usually)
6. Using the MLS
7. How to cross market the Listing Agent
8. Open Houses = Captive Realtors :)

CD #3 - How to keep control of your files

1. Keeping Realtors in line.
2. Firing a Realtor.
3. Don't get thrown under the bus.
4. Closing that file on time.
5. Why face to face is back in style.
6. Avoiding kickbacks and bribes to Realtors.
7. How to fight for your commission effectively.

CD #4 - Generating Realtor-bait

1. Why most Realtors suck at selling.
2. What their lazy souls want most in life.
3. Generating Buyers
4. Generating Listings
5. Building their team brand
6. Being their call center
7. Giving them bragging rights at listing presentations

CD #5 - Going from sniping to carpet bombing

1. Working over a entire office at once
2. Earning the right to pitch the broker
3. Inhouse training sessions
4. How to avoid Realtor office politics
5. Avoiding time vampires among Realtors

CD #6 - Working a long term plan

1. Your first 14 day plan
2. Your first 30 days
3. Your first 90 days
4. Your ongoing plan to build a stable purchase business

CD #7 - Data CD

1. 12 months of Real Estate office presentations (powerpoint)
2. Scripts and Dialogues
3. Realtor update forms
4. Cross selling checklist
5. Presentation to the Realtor (powerpoint)
6. Awesome pre-made literature (ms-word)

 

 

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