Search Engine link Index
Index of Description Pages for Search Engine's
If you ended up here go back to the main site at www.loanofficersurvival.com to download the free training or purchase the premium training.
Training Module # 1
The Basics
3. What everyone does and doesn't do.
4. Treating this like a career.
5. Putting 10k in your pocket in 6-8 weeks.
Training Module # 2
Starting from scratch or restarting your career
2. Your first day, Gaining Momentum.
3. Breaking Pride & Lazy Behavior.
4. Being organized in your pipeline and lead follow up.
5. Avoiding Rate Sheets and other distractions at the beginning.
7. Humbling yourself to your betters and ignoring your lessers.
Training Module # 3
Prospecting and lead management
3. The different between selling Internet/permission based leads and cold called leads.
4. Generating leads via the phone and handling life transfer calls.
5. Lead Management, why less is more.
6. Welcome to the wonderful world of quotas.
Training Module # 4
Turning a lead into a paycheck
2. Finding hot buttons on your first contact.
3. Understanding non-conforming prospects.
4. Preparing for your "Go Call".
5. Using the "Go Call" script / selling the appraisal.
7. Getting a full package in 3 days or less and funding a loan in 4 weeks.
Training Module # 5
Being a sales professional
2. Making money without hurting your clients.
3. Don't whale hunt, even Jesus loved the little ones.
4. Selling the program after the appraisal is done.
5. The cure for commission breath.
7. Working with pushy people like you.
8. Loyalty is our currency, not money.
Training Module # 6
Real World Sales Techniques
5. The 3 reasons people do things.
6. Breaking the 30 year fixed trap.
7. Cleaning house on your leads, your bi-weekly crisis.
8. Living the SWSWSW mentality (Some Will, Some Won't, So What)
9. Surviving your first windfall, living middle class while making a five figure monthly check.
Training Module # 7
The Option Arm, how to sell it and how it works
1. Intro - Why sell the Option Arm
2. How the Option Arm Works, the technical stuff
3. How to prospect and close the Option Arm
4. Dealing with Neg-Am objections from clients
Training Module # 8 (this module will be ready the 3rd week of April 2007)
1. The difference between purchase and refinance
2. What can you charge on a purchase, defending fees
3. How to "Realtor Proof" the deal (as much as possible)
4. Why a downmarket is your friend
5. How to get in with expireds
6. How to work with a FSBO
7. How to do both RE & Mortgage for more profit
8. How to cross sell Realtors and understanding them
9. Setting up Realtors for a lead exchange program
10. Call Capture and how to use it.
Information for the Search Engines